A Shopify app for your store's blog
Your industry's news,
written in your voice.
Tonepost turns articles from sources you trust into blog posts that sound like your store, not like generic AI. Set your tone of voice once, connect a few news feeds, then review, schedule and publish to your Shopify blog.
Free plan available. Paid plans are billed through Shopify and can be cancelled any time.
Three steps to your first post
-
1
Set your tone of voice
Describe your readers, your angle, how you sound, and the words you never want to see. A starter template is ready to use straight away.
-
2
Connect your sources
Paste the address of a news site, blog or press page you trust. Tonepost finds its feed and brings in new articles as they appear.
-
3
Generate, review, publish
Pick an article and click Generate. You get a full draft: title, body, summary, tags and SEO description. Edit anything, add your own image, then publish or schedule it.
What's inside
Tone-of-voice templates
Keep more than one tone, say warm for new arrivals and authoritative for industry news, and pick the right one for each post.
News feed reader
Finds the feed for any site you paste in, keeps new articles coming, and lets you mark them read or dismiss them.
Scheduling and calendar
Schedule posts for the right time in your store's timezone, and see what's going out on a calendar.
Auto-Pilot
Choose how often and between which hours. Tonepost writes drafts for you to approve, or, if you prefer, publishes them on its own. You're emailed either way. Pro plan.
Sticks to the source
Posts use the facts in the article you picked, credit the source, and say so when details haven't been announced yet.
Post analytics
Turn on the optional theme embed to see which posts get read. No cookies and no visitor details.
Simple pricing
Start free. Upgrade when you need more.
Free
$0
- 1 content source
- 3 AI posts per month
- 1 tone-of-voice template
- Publish when you're ready
Starter
$4.99 / month USD
- 5 content sources
- 15 AI posts per month
- 3 tone-of-voice templates
- Post scheduling
- Generate up to 3 posts at once
Pro
$12.99 / month USD
- Unlimited content sources
- 100 AI posts per month
- Unlimited tone-of-voice templates
- Post scheduling
- Generate up to 10 posts at once
- Auto-Pilot (up to 3)
Billed every 30 days through Shopify. Change or cancel your plan from inside the app.
Questions
Will the posts sound generic?
Tonepost writes to your tone-of-voice template: who your readers are, the angle you take, how you sound, and a list of words to avoid. Most stores refine the template after reading a few drafts.
What if a post gets something wrong?
Read every post before it goes live. Tonepost shows you the full draft first, you can edit any part of it, and the source link is saved with each post so you can check it. Tonepost only writes from the article you choose and won't write a post at all if it can't read the source.
Will it publish without my approval?
Not unless you ask it to. Posts you generate wait for you to publish or schedule them. Auto-Pilot (Pro) saves drafts for you to approve by default; publishing automatically is an option you have to choose.
Does it use the images from news articles?
Not automatically. News photos are usually copyrighted, so Tonepost only offers the source image and leaves the choice to you. You can upload your own image instead.
Is my data used to train AI models?
No. Tonepost uses Anthropic's Claude API, and Anthropic does not train its models on API data.
What happens to my data if I uninstall?
Tonepost loses access to your store straight away. Forty-eight hours later everything tied to your shop is permanently deleted: drafts, feeds, templates, analytics and billing records. Posts already on your blog stay; they're yours.
Which languages does Tonepost write in?
English with British, Australian or US spelling, plus French, German, Spanish, Portuguese, Italian, Dutch and Japanese. Pick one in Settings.
Who's behind Tonepost?
Tonepost is built by John Jarvis, a growth marketer and developer in Tasmania, Australia, who works across e-commerce marketing and the systems behind it.
Coming to the Shopify App Store
Tonepost is in review with Shopify. To hear when it's available, or to ask anything, email support@quercus.au.
Email us